Performance Marketing

Forging High-Performance Ad Campaigns from Raw Data

We help businesses grow through data-driven paid search campaigns on Google Ads and Microsoft Ads. From strategy to execution, our team delivers measurable results — more leads, lower costs, and scalable growth.

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Digital marketing team working on campaign strategy

About Us

Built Tough. Refined by Results.

DAVIES MARKETING LIMITED is a digital marketing agency based in Leeds, United Kingdom, specializing in paid search advertising and performance marketing. We manage campaigns across Google Ads and Microsoft Ads for businesses looking to increase visibility, generate qualified leads, and maximize return on ad spend. Our team combines deep platform expertise with transparent reporting and ongoing optimization to deliver consistent, measurable growth for our clients.

Google Ads & Microsoft Ads Campaign Management

Advanced Reporting & Performance Analytics

Conversion Tracking & Attribution Setup

Dedicated Account Manager For Every Client

Why Choose Us

Why Work With DAVIES MARKETING LIMITED?

What Sets Our Digital Marketing Services Apart

Data-Driven Strategy

Every campaign we build is grounded in data. We analyze your market, competitors, and audience behavior to create targeted strategies that deliver results. Our approach minimizes wasted spend and maximizes every dollar of your advertising budget.

Multi-Platform Expertise

We manage campaigns across Google Ads, Microsoft Ads, and other paid channels. Our certified specialists know the nuances of each platform and optimize your presence across all of them to reach the widest relevant audience at the lowest cost.

Transparent Reporting

You will always know where your budget goes. We provide clear, regular reports with actionable insights — not vanity metrics. Our clients get full visibility into campaign performance, spend allocation, and ROI tracking.

Content Strategy

Content That Fuels Your Growth Engine

Great advertising starts with great content. We craft high-converting landing pages, compelling ad copy, and SEO-optimized content that works alongside your paid campaigns to maximize every impression and click. Our content strategy bridges the gap between paid traffic and organic growth.

High-converting landing page copywriting aligned with ad messaging
Ad copy optimization with A/B testing for maximum CTR
Content-driven SEO that compounds results over time
Blog and resource content to build authority and trust

Discuss Your Content Strategy

What We Do

Our Core Services & Solutions

End-to-end digital marketing solutions forged for performance

Paid Search Management

End-to-end management of your Google Ads and Microsoft Ads campaigns. We handle keyword research, ad copywriting, bid optimization, and ongoing performance tuning to maximize your ROI.

Conversion Tracking Setup

We implement and configure conversion tracking, Google Tag Manager, UET tags, and custom event tracking so you can measure what matters — from form submissions to purchases.

B2C Lead Generation

We help you attract high-intent consumers through targeted paid search campaigns, optimized landing pages, and conversion-focused strategies that drive qualified leads.

B2B Lead Generation

Looking to connect with decision-makers? Our data-driven paid advertising strategies generate quality B2B leads through precise targeting, remarketing, and multi-channel campaigns.

Landing Page Optimization

We analyze and optimize your landing pages for higher conversion rates — improving load speed, messaging alignment, CTA placement, and mobile responsiveness.

Campaign Audit & Optimization

Already running ads? Let our team audit your campaigns. We identify wasted spend, improve targeting, restructure accounts, and boost performance based on proven strategies.

Our Process

Our Process — From Strategy to Results

A proven framework forged through hundreds of campaigns

Step 01

Discovery Call

We start with a free consultation to understand your business, goals, target audience, and current advertising setup.

Step 02

Campaign Audit

Our team conducts a thorough review of your existing ad campaigns, tracking setup, and account structure.

Step 03

Strategy & Launch

We develop a custom campaign strategy, build out the campaigns, and launch them with optimized settings.

Step 04

Optimization

We continuously monitor and optimize — adjusting bids, refining targeting, testing ad variations, adding negative keywords.

Step 05

Reporting & Growth

You receive regular performance reports with clear metrics and actionable insights.

Email Integration

Email Campaign Integration

Your paid campaigns generate leads — our email integration ensures none of them slip through the cracks. We build automated nurturing sequences that guide prospects from first click to conversion, maximizing the ROI of every ad dollar spent.

Nurturing Sequences

Automated email flows that warm up leads captured from paid campaigns with targeted messaging and value-driven content.

Remarketing via Email

Re-engage visitors who did not convert on their first visit with personalized email campaigns tied to their browsing behavior.

Lead Follow-Up Automation

Instant response workflows that contact new leads within minutes, dramatically improving conversion rates and sales velocity.

Case Study

Results That Speak for Themselves

How We Reduced CPA by 47% for an eCommerce Brand in 90 Days

An established eCommerce brand came to us struggling with rising acquisition costs and declining ROAS across their paid search campaigns. Our team conducted a deep audit, restructured their account architecture, implemented advanced bidding strategies, and optimized landing pages for conversion. Within 90 days, we delivered a dramatic turnaround — slashing cost per acquisition while simultaneously increasing total conversions.

0 Lower CPA

0 ROAS Improvement

0 More Conversions

How We Work

Our Approach to Client Partnerships

Principles that guide every campaign we manage

Full Transparency

You always have full access to your advertising accounts and data.

Policy Compliance

All campaigns are fully compliant with Google Ads and Microsoft Advertising policies.

Regular Reporting

Detailed performance reports on a weekly and monthly basis.

Flexible Engagement

No long-term lock-in contracts.

Dedicated Account Manager

Your main point of contact for everything.

Data-Driven Decisions

Every optimization decision based on real data.

Multi-Market Experience

Campaigns across multiple European markets and languages.

Investment Overview

Initial Consultation Free

Management Fee Based on campaign scope and monthly ad spend

No Hidden Costs All fees discussed upfront

Testimonials

What Our Clients Say

Real feedback from real partnerships

★★★★★

"Their team brought clarity and strategy to our campaigns. In just a few weeks, we saw better leads and a clear drop in cost per conversion. The transparency in reporting was a game-changer."

Bodhi Strand

Founder, Ironpeak Digital

★★★★★

"We had been struggling with paid search for months before partnering with this team. They restructured our entire account, improved our Quality Scores, and delivered a 40% reduction in CPA within 60 days."

Keira Vasquez

CMO, Furnace Labs

★★★★★

"Exceptional data-driven approach. They do not just run ads — they build a complete performance framework. Our lead volume doubled while maintaining quality. Highly recommend for any growth-focused team."

Stellan Nordqvist

Head of Growth, Amber Trail Co

★★★★★

"Working with this agency feels like having an in-house team. They are responsive, proactive, and truly understand performance marketing. The weekly reports keep us informed and confident in every decision."

Zara Okafor

Digital Lead, Bellows Agency

FAQ

Frequently Asked Questions

Quick answers to common questions

We specialize in Google Ads and Microsoft Advertising. Our certified specialists manage campaigns across both platforms to maximize your reach and performance.

Typically 2–4 weeks for initial improvements, with 60–90 days for optimal results as we gather data, optimize bidding, and refine targeting.

Yes. You maintain full ownership and admin access to all your advertising accounts at all times. Your data and campaigns are always yours.

Our pricing is based on the scope of your campaigns and monthly ad budget. We are fully transparent with no hidden costs — all fees are discussed upfront before any work begins.

Yes — we run campaigns across the UK, Finland, France, Spain, Portugal and more. Our team has multi-market experience with multilingual campaign management.

We provide weekly summaries and detailed monthly reports with clear metrics, actionable insights, and full visibility into campaign performance and spend allocation.

Ready to Grow?

Get in touch and let us forge your next campaign

Let Us Help You Scale

Performance-First Paid Search Strategies

Support For B2B, B2C & eCommerce Brands

Lead Generation Campaigns That Convert

Real People, Real Expertise, No Fluff

daviesmarketinglimited.com

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